The V-Label was first introduced when Swiss retailer Migros launched its vegetarian Cornatur line within its meat department, making a clear vegetarian declaration necessary to distinguish between the products. At a time when plant-based foods were mostly limited to specialty stores, the simple “V” symbol gave shoppers a clear and trustworthy way to identify vegetarian and vegan products.

Since then, the certification has expanded worldwide. Austria joined in 1999, gastronomy licenses were introduced in 2001, and partner organizations steadily spread across Europe and beyond. In the last decade, V-Label has entered the United States, Latin America, Africa, and Asia. With the addition of Australia in 2025, it is now present on every continent.

“For 30 years, we have been labeling vegetarian and vegan products for more transparency and for more animal-friendly, sustainable consumption,” said Renato Pichler, founder of V-Label GmbH. “During this time, the V-Label has not only shaped the increasing range of such products on the market, but has also strengthened the entire Non-Profit Organizations movement in this area and promoted exchange as a joint project of dozens of organizations worldwide.”

The symbol itself has deep roots. First designed in Italy in 1976 and used by the Italian Vegetarian Association, it became a unifying mark of the vegetarian and vegan movement across Europe. In 2019, cooperation between V-Label GmbH and V-Label Italia expanded the network globally.

“V-Label Italia is honored to celebrate 50 years since the creation of the symbol and 30 years of vegetarian and vegan certification,” said Sophia Somaschi of V-Label Italia. “We have inherited an important legacy from the Italian Vegetarian Association and other institutions that have shaped the history, culture, and movement of vegetarianism and veganism worldwide. This drives us to operate with respect and the utmost diligence to ensure that the values this brand represents remain unchanged.”

Now on cosmetics, fashion, and more, the V-Label helps consumers make conscious choices and easily find plant-based options beyond food. 

About V-Label
V-Label is an internationally recognized, registered trademark for labeling vegan and vegetarian products and services, established in Switzerland in 1996. With more than 70,000 certified products from 4,800 licensees across 50+ countries, V-Label provides transparency and trust for consumers and supports companies in reaching global markets.

Indonesia’s plant-based sector has accelerated rapidly in recent years. Yet consumers still struggle to identify products that meet clear vegan and vegetarian standards. By partnering with JAAN, an organization with a long track record in animal welfare advocacy, V-Label strengthens its global mission to make trustworthy labeling accessible to producers and meaningful for consumers.

“JAAN is proud to represent V-label in Indonesia, whose values mirror our own: compassion, sustainability, and respect for all living beings. Together, we promote choices that protect animals, our planet, and future generations,” indicates Femke den Haas, director of JAAN.

Through this collaboration, Indonesian food producers and retailers can now certify their vegan and vegetarian products locally with internationally recognized standards. The partnership aims to support the expansion of Indonesia’s plant-based sector while offering businesses a clear pathway to reach both domestic and global markets.

“Indonesia is an essential market for the future of plant-based innovation. Partnering with JAAN allows us to bring rigorous, trusted certification to a country where demand is rising quickly”, say V-Label International’s co-director Sarah Gajdosik. “We’re excited to support Indonesian companies in earning consumer confidence and scaling internationally.”

^{Femke den Haas, JAAN’s CEO, and Carlo Tandjoong, V-Label Indonesia’s Country Director}

The new partnership also reflects Indonesia’s growing leadership in sustainability, climate responsibility, and ethical consumption—areas where younger consumers in particular drive rapid change.

With JAAN now serving as V-label’s official representative, companies in Indonesia can access certification guidance, technical support, and market insights directly through a respected local NGO deeply embedded in the country’s advocacy landscape.

About V-Label

V-Label is the world’s leading vegan and vegetarian trademark, used by more than 4,800 companies on over 70,000 products globally. The label helps consumers identify plant-based and animal-free products with confidence and supports businesses through clear standards and certification processes.

About JAAN

Jakarta Animal Aid Network (JAAN) is a nonprofit organization dedicated to animal protection, wildlife rescue, and environmental stewardship in Indonesia. Learn more at https://www.jaanindonesia.org. They can be reached at id@v-label.com. If you are interested in becoming licensed with V-Label in Indonesia, or any other country, you can find more information here.

F-Label provides consumers with a transparent, science-based certification that verifies animal-free production processes for compounds traditionally derived from animals. This initiative marks a significant step forward in fostering trust and acceptance of cutting-edge food technologies, helping to accelerate the shift toward a more ethical and sustainable food system.

While F-Label products are always animal-free, they are not necessarily vegan in the traditional sense. The term “vegan” can refer to a variety of personal and ethical choices, including animal welfare, environmental concerns, and health reasons. However, F-Label certification focuses on the production process, ensuring that no animals were used, while recognizing that the final product may contain molecules identical to those found in animal-based foods. This distinction is essential for consumers who need clarity on whether a product is plant-like or animal-like by nature, helping them make informed decisions that align with their personal values and dietary choices.

The launch of F-Label is taking place in partnership with Luyef Biotechnologies, a deep biotech company pioneering sustainable solutions for the alternative protein industry. Luyef is the first company to receive F-Label certification for its precision-fermented myoglobin, a breakthrough ingredient that enhances the color, aroma, and taste of plant-based and cultivated meat products.

„At Luyef, we are committed to developing cutting-edge solutions that accelerate the transition toward a more sustainable and ethical food industry,“ said Kris Blanchard, Founder & CEO of Luyef Biotechnologies. „Achieving the very first F-Label license for our myoglobin is a testament to our dedication to transparency, innovation, and meeting the highest standards of quality. We chose to work with F-Label because we believe in the need for clear, science-based certification that builds trust with consumers and industry partners alike.“

Fermentation-based technologies, particularly precision fermentation, have the potential to revolutionize food production by recreating key animal-derived compounds without using animals. This method enables the creation of essential functional ingredients, like Luyef’s myoglobin, which enhances the sensory experience of alternative proteins.

„Our myoglobin plays a crucial role in bridging the gap between conventional and alternative proteins,“ Blanchard continued. „Integrated into our TAMEE ingredient, it significantly enhances the sensory profile of plant-based products, bringing part of the color, aroma, and taste of conventional meat to the plant-based industry. Given that consumer adoption of alternative proteins heavily depends on their sensory resemblance to conventional meat, TAMEE enables the development of next-generation plant-based products designed to attract mainstream consumers.“

F-Label is designed to set a new standard for transparency in food innovation, ensuring that fermentation-derived animal-identical compounds are clearly labeled and easily recognizable to consumers. With strict criteria that include animal-free production, no GMOs in the final product, and antibiotic-free processes, F-Label aims to provide clarity and confidence for both consumers and manufacturers.

Renato Pichler, Founder of V-Label GmbH, emphasized the importance of F-Label in building a more sustainable food system: „Fermentation has the power to replace animal-based ingredients without compromise. With F-Label, we ensure that companies producing these innovations can demonstrate their commitment to ethical and transparent food production while giving consumers the confidence to support these advancements.“

Lubomir Yotov, Head of F-Label, highlighted the broader implications of the certification: „F-Label is more than just a certification—it’s a movement toward a future where animal-free production takes center stage. By working with pioneering companies like Luyef Biotechnologies, we’re paving the way for a food system that is more ethical, sustainable, and aligned with consumer values.“

With the launch of F-Label, the food industry takes a significant step forward in ensuring transparency and trust in next-generation food production. As more companies seek to innovate with fermentation-based technologies, F-Label will serve as a trusted mark of quality and integrity, helping to shape the future of food.For more information about F-Label certification, visit www.f-label.com.

Consumers in Nigeria are looking for healthier food options following this global trend.  Dietary habits in Nigeria have changed considerably in past years, with a growing proportion of consumers saying they are following a diet around the avoidance or moderation of animal-based products, with this being done for health, sustainability, and ethical purposes. 

With the demand for plant-based foods and products rising in Nigeria, the collaboration between V-Label and ProVeg Nigeria is designed to foster consumer trust and transparency and offer companies a competitive edge in the vegan and vegetarian market. 

“We are thrilled to join forces with V-Label, a globally respected certification that aligns with our values and goals,” said Hakeem Jimo, the Country Director of ProVeg Nigeria. “We have two goals: First, helping Nigerian export businesses to become more competitive in foreign markets where vegan and vegetarian labeling are standard and expected by consumers, and second, to inspire healthier and more sustainable choices among consumers in Nigeria. ”

Exporting foods and other products is booming with the African diaspora being a huge market. Product awareness is already high in those markets with the African-American population for example being the fastest-growing Vegan community in the world. Also in Nigeria, the growing popularity of alternative protein products is expected to result in an annual growth rate for vegan food options in Nigeria from 2024 to 2031 is over 10.2%, meaning it is a market on the rise.¹

In a 2023 study, 4% of Nigerians describe themselves as vegan, 17% as vegetarian, and 32% as flexitarian, a clear increase from the previous year. ^{2 3} As 35% of African and Middle-Eastern consumers want to see a vegan-friendly claim on product packaging, the introduction of V-Label in Nigeria will undoubtedly be welcomed.⁴

Hakeem Jimo, ProVeg Nigeria’s Director

Martin Ranninger, Co-Director of V-Label International, states: “We are excited to welcome ProVeg Nigeria into our global network of partners. Their deep understanding of the local market and passion for plant-based advocacy make them an ideal partner for expanding V-Label’s presence on the African continent. Together, we aim to provide consumers with transparent and trustworthy options.”

ProVeg Nigeria is pivotal in growing the plant-based ecosystem in the country and has been actively involved in movement building and public outreach programs like the corporate health campaign, plant-based chef training and fast-food restaurant ranking.

For more information about ProVeg Nigeria, please visit their website. They can be reached at ng@v-label.com. If you are interested in becoming licensed with V-Label in Nigeria, or any other country, you can request more information here.

Photo credits: ProVeg Nigeria

1. https://www.cognitivemarketresearch.com/vegan-food-market-report ↩︎
2.  https://fmcggurus.com/reports/fmcg-gurus-active-nutrition-in-nigeria-country-report-2023/
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3.  https://fmcggurus.com/reports/fmcg-gurus-consumer-trends-in-nigeria-2022-report/ ↩︎
4. https://fmcggurus.com/reports/fmcg-gurus-positive-nutrition-evolving-ingredient-trends-in-the-middle-east-and-africa-2022-2/ ↩︎

As consumer demand for sustainable and ethically produced food continues to rise, V-Label recognizes the importance of establishing a robust certification system that ensures the highest standards in producing and distributing cell-based meat products. C-Label is a globally registered trademark that guides consumers and helps them identify and understand the production process behind a cultivated meat product. It enhances trust and acceptance of this novel mode of food production.

In a statement, Renato Pichler, V-Label’s founder, expressed excitement about the launch, saying, „Cultivated meat offers a huge potential to eliminate inhumane farming practices and greatly lower the negative impact of farming livestock on our environment. Our certification for cell-based meat is a testament to our dedication to pushing the boundaries of what is possible in sustainable food production. We believe that by setting high standards and fostering collaboration across the industry, we can accelerate the adoption of cell-based meat and contribute to a more sustainable and ethical food future.“

With the cultivated meat industry beginning to deliver on its promise to change the way we produce animal protein, C-Label becomes the first independent authority to certify its producers around the globe. 

C-Label is excited to announce the launch of the certification alongside Meatly, a UK-based startup developing cultivated pet food. Meatly is the world’s first company with C-Label licensed cultivated chicken.

“As we move closer and closer towards a world where cultivated meat will become the norm, certification such as the C-Label will be increasingly necessary for consumer confidence in this new and revolutionary product,” says Owen Ensor, Meatly’s CEO. “As proud leaders in this nascent industry, we’re excited to be working alongside C-Label on this new era for the food industry so that once we start to roll out our Meatly chicken to British customers and their much-loved pets, they know that our chicken is of the highest industry standards,” Ensor adds.

Key features of the new C-Label certification include:

• Animal-Free-Media: C-Label products do not require animal-based media in their production process.
• Animal Welfare: All interventions and procedures, in particular invasive ones, such as biopsies, must be demonstrably necessary, painless and stress-free for the animals. No animals are killed in and for the entire procurement and manufacturing process.
• GMO-Free: C-Label products do not contain GMOs, according to existing regulations (GMOs might be used in the process but are not part of the end product).
• Antibiotics-Free: C-Label products do not require antibiotics in the production process and do not contain antibiotics.
• Pathogen-Free: C-Label products stem from a production process that is free of pathogens (such as salmonella, E. coli, etc.) and therefore are themselves free of pathogens.
• Heavy-Metals And Plastics-Free: C-Label products contain virtually no heavy-metals or plastics.
• Cell Extraction: When cells are derived from a living animal, this must be done in as painless and stress-free a manner as possible for the animal. Cell extractions are limited to as few as possible and any extractions need to be well-founded.
• Cell Use: C-Label promotes animal-free technologies wherever possible, avoiding the need for constant cell extraction. Currently, only immortalized cells are permitted, guaranteeing minimal resampling if at all.

“We envision that, in the near future, consumers will have the option to choose between meat produced from animals and cultivated meat which is more humane and better for the environment,” says Martin Ranninger, V-Label International’s Co-Director. “As a globally registered trademark, C-Label guides consumers and helps them identify and understand the production process that lies behind a cultivated meat product.”

Through ongoing exchange with relevant stakeholders and industry experts, C-Label remains at the cutting edge of new development and represents a unified center of expertise surrounding cultivated meat. As such, a product marked with the C-Label indicates that leading-edge technology has been used and that ethical standards have been met.

For businesses interested in achieving C-Label certification for cell-based meat, more information can be found on the official website c-label.com. More information about Meatly can be found on the website meatly.pet. 

Press images are available at: https://bit.ly/c-label-press-launch. 

Download the press release.

The global push for sustainability has never been stronger, and the food industry is at the heart of this transformation. Across Europe, consumers are increasingly aware of the environmental impact of their food choices and the benefits of reducing animal-based products. This growing consciousness is driving significant changes in dietary habits, with plant-based eating gaining mainstream traction.

One major catalyst for plant-based food is Veganuary, the global campaign encouraging people to try a vegan diet throughout January. Over the years, Veganuary has inspired millions to explore plant-based options, highlighting the health, environmental, and ethical benefits of veganism. For many, it serves as the perfect opportunity to experiment with plant-based lifestyles, making January a pivotal month for raising awareness and driving change.

This shift is supported by recent insights from a survey conducted across 13 European countries. FMCG Gurus, V-Label’s consumer insights strategy partner, examined consumer attitudes toward veganism, sustainability, and the challenges of adopting plant-based lifestyles. The findings are eye-opening, providing brands with valuable opportunities to align their strategies with consumer values and capitalize on the momentum generated by campaigns like Veganuary.

January is not just a time for resolutions but also for reflection on food choices. As more consumers embrace plant-based diets during this period, brands have a unique chance to showcase innovative products and communicate the benefits of veganism effectively.

A Shift Toward Plant-Based Diets

Over half (52.2%) of survey respondents reported changing their diet in the past two years. This figure reflects a growing awareness of the impact of dietary choices on health and the planet. Among those who made changes, the most common actions included reducing red meat consumption (29.2%), increasing plant-based meals, and exploring alternative protein sources like tofu, legumes, and meat substitutes (41.8%).

This shift isn’t just a passing trend. It’s a response to multiple factors:

• Health Concerns: Consumers are increasingly linking plant-based diets to benefits like lower cholesterol, reduced risk of chronic diseases, and improved energy levels.
• Environmental Awareness: Many understand the significant carbon footprint of animal agriculture, particularly beef and dairy, and are motivated to reduce their environmental impact.
• Ethical Considerations: Animal welfare continues to be a critical factor, with many consumers choosing vegan options to avoid supporting industries they perceive as harmful.

This presents a unique opportunity for brands. By offering plant-based alternatives that are accessible, affordable, and delicious, companies can tap into this growing market.

Sustainability and Its Broader Appeal

“Sustainability is no longer a niche concern. It’s a priority for the majority of consumers with 71.3% saying brands should do more to more to protect the planet,” says Martin Ranninger, V-Label International’s Co-Director. 

Interestingly, the appeal of sustainability extends beyond environmental care. Many consumers associate sustainability with improved personal health. For example, reducing waste, consuming organic produce, and avoiding overly processed foods align with health-conscious lifestyles. This dual benefit—personal and planetary health—is driving consumer interest in plant-based options.

Brands that communicate the connection between sustainability and health can create a compelling narrative. For instance, emphasizing that plant-based diets not only reduce greenhouse gas emissions but also support a healthier lifestyle can resonate deeply with modern consumers.

Barriers to Adopting Plant-Based Lifestyles

Despite the clear interest in sustainable diets, several barriers prevent more widespread adoption:

1. Limited Availability: Many consumers struggle to find diverse plant-based options in traditional grocery stores or restaurants.
2. Cost Perception: Plant-based products are often viewed as more expensive, deterring budget-conscious shoppers.
3. Confusion Over Labels: Terms like „vegan,“ „vegetarian,“ and „plant-based“ are sometimes used inconsistently, leading to consumer mistrust.
4. Taste Concerns: Some consumers believe that plant-based options compromise on flavor or texture.

Addressing these barriers is critical for brands. Expanding distribution, pricing products competitively, and investing in clear, transparent labeling can help overcome these challenges. Additionally, innovations in plant-based food technology—such as improving taste and replicating the texture of meat—can encourage hesitant consumers to try new options.

The Role of Brands in Driving Change

Consumers expect brands to take the lead in promoting sustainable practices. According to FMCG Gurus’ survey:

• 44.5% agree that the damage to the environment is irreversible, and many feel a sense of urgency to act.
• 69.2% want brands to educate them about sustainability.

“62% of consumers would like to see information about sustainability available on the product packaging and 44% at the point of purchase,” comments on the survey finds Martin Ranninger, V-Label International’s Co-Director. “V-Label is exactly where the majority of European consumers expect clear and transparent communication from food brands and retailers.”

This isn’t just about offering eco-friendly products; it’s about building trust and fostering a sense of partnership with consumers. Transparent marketing, authentic sustainability claims, and certifications like V-Label can enhance credibility. Partnerships with NGOs or sustainability initiatives can further demonstrate a brand’s commitment to change.

European consumers are concerned about multiple environmental impacts with global warming (61%), deforestation (60%), and carbon emission (58.4%) mentioned as leading worries. In the past two years, European consumers have taken steps to reduce their impact on the environment. This impacts food brands and retailers as well. Interestingly, consumers have stated that:

• 37.5% have chosen one product over another because it was more environmentally friendly
• 35.1% have made greater efforts to find more environmentally friendly food brands
• 26.6% have changed retailers to one that is more environmentally friendly

The Future of Food is Plant-Based

The plant-based movement is no longer confined to niche markets. It’s rapidly becoming mainstream, with major food companies and retailers introducing vegan alternatives to meet demand. Looking ahead, the growth potential is immense. Innovations in cultivated meat, plant-based seafood, and alternative dairy are creating entirely new categories. As consumers become more familiar with these options, the market will continue to evolve.

For businesses, staying ahead means anticipating these changes and responding proactively. Investing in research and development, understanding consumer needs, and aligning products with values like sustainability and health will be essential.

Actionable Steps for Brands

To thrive in this changing landscape, brands should consider the following strategies:

1. Expand Accessibility: Ensure plant-based products are widely available in both urban and rural markets.
2. Enhance Transparency: Use clear, consistent labeling and certifications to build consumer trust.
3. Highlight Dual Benefits: Emphasize the health and environmental advantages of plant-based diets.
4. Engage in Education: Develop campaigns that inform consumers about sustainability and how their choices make a difference.
5. Innovate Continuously: Stay at the forefront of food innovation, exploring new ingredients and production methods.

Conclusion

The rise of veganism and sustainability reflects a broader cultural shift toward more conscious living. Consumers are not just looking for products; they’re looking for partners in their journey toward a healthier, more sustainable future. By understanding their needs, addressing barriers, and communicating effectively, brands can play a pivotal role in driving this change.

The future is plant-based—and the time to act is now.

This record number underscores the increasing trust and reliance that manufacturers and consumers place in the certification standards set by V-Label. Additionally, the number of licensees has also reached an all-time high, with more than 4.800 companies now holding licenses from V-Label and its network of 37 local partner organizations. This expansion in licensees highlights the widespread industry recognition of the value and credibility of V-Label’s certification process.

„This milestone is a confirmation of our dedication to providing easy-to-understand and transparent information to consumers worldwide,“ said Renato Pichler, founder of V-Label. „We are thrilled to see such a substantial increase in the number of certified products and our licensee base. It reflects our dedication to helping consumers and supporting manufacturers in delivering increasingly popular vegan and vegetarian products.“

With more than 25 years of experience labeling products and engaging experts in quality management, food technology, chemistry, cosmetology, and marketing, V-Label has long been at the forefront of certification of vegan and vegetarian products across various industries, including food & beverages, cosmetics & cleaning agents, and non-food. The organization’s certifications are widely recognized and respected, providing assurance to consumers and a competitive edge to manufacturers.

For more information about V-Label and its certification programs, please visit v-label.com.

„We are thrilled to establish our Advisory Board and welcome individuals who share our passion for a world where vegan and vegetarian products are widespread, popular, and easily recognisable,“ said Martin Ranninger, Co-Director of V-Label International. „We recognize the invaluable role that experienced professionals can play in maximizing our impact.”

V-Label is seeking candidates with diverse backgrounds and expertise, including but not limited to business development, organizational development, sales, finance, consulting, strategy, marketing, learning and development, and sustainability. 

Objectives of the Advisory Board are:

• Expert advice: The advisory board collaborates with the organization’s leadership drawing on their diverse expertise and experiences. Advisory board members offer insights, recommendations, and best practices to inform decision-making on key issues, challenges, and opportunities facing the organization.
• Network and partnership development: Advisory board members leverage their networks and connections to identify potential partners, stakeholders, and resources that can support the organization’s mission and enhance its impact.
• Advocacy and ambassadorship: Members of the advisory board serve as ambassadors and advocates for the organization, promoting its mission, programs, and accomplishments within their respective networks and communities.
• Innovation and adaptation: The advisory board fosters a culture of innovation, learning, and continuous improvement by exploring new ideas, approaches, and opportunities to address emerging challenges and capitalize on evolving trends.

Members of the Advisory Board will have the opportunity to provide guidance, expert advice, and diverse perspectives to support V-Label International in achieving its goals and advancing its mission. For more information and to apply, visit V-Label’s website: https://www.v-label.com/v-label-advisory-board

This collaboration marks a significant milestone in promoting plant-based lifestyles and supporting the growing community of consumers who are embracing veganism across the Middle East. MEVS will be working with V-Label in Saudi Arabia, Qatar, Lebanon, Jordan, Bahrain, and Kuwait. With this partnership, V-Label and MEVS aim to empower consumers with reliable information about vegan products while fostering awareness and understanding of veganism as a sustainable and compassionate lifestyle choice.

Increasing consumer awareness of health, animal welfare, and environmental issues has driven the rapid growth of the vegan and vegetarian food markets. A trend that is expected to continue, and even accelerate. In fact, the plant-based foods market could make up to USD $8-9 billion by 20301 in the MENA region at a CAGR of more than 10%.¹

V-Label’s internationally recognized certification system provides consumers with a trusted and standardized way to identify vegan and vegetarian products, ensuring transparency and facilitating informed choices. Through this partnership, MEVS will work closely with V-Label to promote the adoption of V-Label certification among producers and retailers in the Middle East, thereby expanding access to a wider range of vegan options for consumers in the region.

Commenting on the partnership, Martin Ranninger, Co-Director of V-Label, expressed enthusiasm for the collaboration, stating, „We are thrilled to partner with the Middle East Vegan Society to further our mission of promoting veganism worldwide. By combining our expertise and resources, we can strengthen the vegan movement in the Middle East and provide consumers with greater access to products that align with their values.“

The Middle East Vegan Society, known for its advocacy work and community-building initiatives, is equally enthusiastic about the partnership. MEVS‘ mission is to help individuals, businesses and corporate companies make more environmentally friendly, healthy and just decisions across the Middle East and North Africa. Seb Alex, founder and executive director of MEVS, stated, „We are excited to represent the V-Label in Saudi Arabia, Qatar, Lebanon, Jordan, Bahrain, and Kuwait. We are looking forward to providing local producers and companies with the tools to make their products stand out, increasing sales, and reaching customers throughout the MENA market. This partnership represents a significant step forward in our efforts to promote veganism and support individuals across the Middle East in adopting plant-based lifestyles. By working together, we can amplify our impact and create positive change.”

For more information about the Middle East Vegan Society, please visit MiddleEastVeganSociety.org. They can be reached at mevs@v-label.com. If you are interested in becoming licensed with V-Label in Saudi Arabia, Qatar, Lebanon, Jordan, Bahrain, Kuwait, or any other country, you can request more information here.

1. Future Of Vegan And Plant Based Diet In The Middle East – Challenges And Innovations; Frost & Sullivan; 2023 ↩︎

Bridge2Food Europe announced that, for the first time, this year’s event will be combined with the Bridge2Food Course, making it a 3-day event taking place 4-6 June, 2024 in The Hague (The Netherlands).

“We are thrilled to bring the entire alternative protein sector together at Bridge2Food Europe 2024 – our largest event to date! The Course will provide the latest on technical innovations, product development, and R&D. The Summit will facilitate networking, partnerships, new ideas, and knowledge exchange. The programme will cover extremely relevant and pertinent topics, including the industry’s current economic challenges – and how to overcome them,” says Ella Stephens, Bridge2Food’s Marketing Executive. “The buzz around the alternative protein sector is always contagious, and we hope everyone will leave the three-day event feeling excited about the maturing market and enhanced product offerings as we continue to increase the sustainability of our food systems.”

“We are excited that V-Label and Bridge2Food will partner again to amplify one of the most engaging events in the alternative protein ecosystem. Bridge2Food’s excellent programming brings together topics from innovation and R&D, to ingredients and retail. Since these are all relevant topics for V-Label’s business partners, this collaboration is truly meaningful for us,” comments Suzet Miedema, V-Label’s External Relations Expert.

By combining the two events, Bridge2Food makes sure attendees will benefit from the renowned programme, theory, and practice of Course Europe, as well as access to increased idea exchange, networking, and partnership potential at Summit Europe.  To find out more about the Summit & Course Europe, visit the Bridge2Food website.