{"id":110877,"date":"2025-12-11T15:34:06","date_gmt":"2025-12-11T14:34:06","guid":{"rendered":"https:\/\/www.v-label.com\/?p=110877"},"modified":"2025-12-15T11:50:58","modified_gmt":"2025-12-15T10:50:58","slug":"v-label-partners-with-jaan-to-expand-into-indonesia","status":"publish","type":"post","link":"https:\/\/www.v-label.com\/sr\/news\/v-label-partners-with-jaan-to-expand-into-indonesia\/","title":{"rendered":"V-label partners with JAAN to expand into Indonesia"},"content":{"rendered":"\n<p><strong>V-Label, the world\u2019s leading trademark for vegan and vegetarian products, announces its official expansion into Indonesia through a new partnership with Jakarta Animal Aid Network (JAAN). This collaboration marks an important step in increasing clarity, trust, and transparency for consumers in one of the world\u2019s fastest-growing markets for plant-based products.<\/strong><\/p>\n\n\n\n<p>Indonesia\u2019s plant-based sector has accelerated rapidly in recent years. Yet consumers still struggle to identify products that meet clear vegan and vegetarian standards. By partnering with JAAN, an organization with a long track record in animal welfare advocacy, V-Label strengthens its global mission to make trustworthy labeling accessible to producers and meaningful for consumers.<br><br>\u201cJAAN is proud to represent V-label in Indonesia, whose values mirror our own: compassion, sustainability, and respect for all living beings. Together, we promote choices that protect animals, our planet, and future generations,\u201d indicates Femke den Haas, director of JAAN.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" width=\"685\" height=\"1024\" src=\"https:\/\/www.v-label.com\/wp-content\/uploads\/2025\/12\/image-685x1024.jpeg\" alt=\"\" class=\"wp-image-110878\" style=\"aspect-ratio:0.6689469572011459;width:372px;height:auto\" srcset=\"https:\/\/www.v-label.com\/wp-content\/uploads\/2025\/12\/image-685x1024.jpeg 685w, https:\/\/www.v-label.com\/wp-content\/uploads\/2025\/12\/image-201x300.jpeg 201w, https:\/\/www.v-label.com\/wp-content\/uploads\/2025\/12\/image-335x500.jpeg 335w, https:\/\/www.v-label.com\/wp-content\/uploads\/2025\/12\/image.jpeg 727w\" sizes=\"(max-width: 685px) 100vw, 685px\" \/><\/figure>\n\n\n\n<p>Through this collaboration, Indonesian food producers and retailers can now certify their vegan and vegetarian products locally with internationally recognized standards. The partnership aims to support the expansion of Indonesia\u2019s plant-based sector while offering businesses a clear pathway to reach both domestic and global markets.<\/p>\n\n\n\n<p>\u201cIndonesia is an essential market for the future of plant-based innovation. Partnering with JAAN allows us to bring rigorous, trusted certification to a country where demand is rising quickly\u201d, say V-Label International\u2019s co-director Sarah Gajdosik. \u201cWe\u2019re excited to support Indonesian companies in earning consumer confidence and scaling internationally.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" width=\"980\" height=\"1024\" src=\"https:\/\/www.v-label.com\/wp-content\/uploads\/2025\/12\/image-980x1024.jpg\" alt=\"\" class=\"wp-image-110879\" style=\"aspect-ratio:0.957045123182175;width:559px;height:auto\" srcset=\"https:\/\/www.v-label.com\/wp-content\/uploads\/2025\/12\/image-980x1024.jpg 980w, https:\/\/www.v-label.com\/wp-content\/uploads\/2025\/12\/image-287x300.jpg 287w, https:\/\/www.v-label.com\/wp-content\/uploads\/2025\/12\/image-479x500.jpg 479w, https:\/\/www.v-label.com\/wp-content\/uploads\/2025\/12\/image-768x802.jpg 768w, https:\/\/www.v-label.com\/wp-content\/uploads\/2025\/12\/image-1471x1536.jpg 1471w, https:\/\/www.v-label.com\/wp-content\/uploads\/2025\/12\/image.jpg 1532w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><sup>Femke den Haas, JAAN\u2019s CEO, and Carlo Tandjoong, V-Label Indonesia\u2019s Country Director<\/sup><\/p>\n\n\n\n<p>The new partnership also reflects Indonesia\u2019s growing leadership in sustainability, climate responsibility, and ethical consumption\u2014areas where younger consumers in particular drive rapid change.<\/p>\n\n\n\n<p>With JAAN now serving as V-label\u2019s official representative, companies in Indonesia can access certification guidance, technical support, and market insights directly through a respected local NGO deeply embedded in the country\u2019s advocacy landscape.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>About V-Label<\/strong><\/h3>\n\n\n\n<p>V-Label is the world\u2019s leading vegan and vegetarian trademark, used by more than 4,800 companies on over 70,000 products globally. The label helps consumers identify plant-based and animal-free products with confidence and supports businesses through clear standards and certification processes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>About JAAN<\/strong><\/h3>\n\n\n\n<p>Jakarta Animal Aid Network (JAAN) is a nonprofit organization dedicated to animal protection, wildlife rescue, and environmental stewardship in Indonesia. Learn more at<a href=\"https:\/\/www.jaanindonesia.org\" target=\"_blank\" rel=\"noopener\"> https:\/\/www.jaanindonesia.org<\/a>. They can be reached at <a href=\"&#x6d;a&#x69;&#108;t&#x6f;&#58;&#x69;&#x64;&#64;&#x76;&#45;l&#x61;&#98;&#x65;&#108;&#46;&#x63;&#111;m\">id&#64;v-label&#46;com<\/a>. If you are interested in becoming licensed with V-Label in Indonesia, or any other country, you can find more information <a href=\"https:\/\/www.v-label.com\/get-certified\/\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>V-Label, the world\u2019s leading trademark for vegan and vegetarian products, announces its official expansion into Indonesia through a new partnership with Jakarta Animal Aid Network (JAAN). This collaboration marks an important step in increasing clarity, trust, and transparency for consumers in one of the world\u2019s fastest-growing markets for plant-based products. Indonesia\u2019s plant-based sector has accelerated [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[1,10],"tags":[],"class_list":["post-110877","post","type-post","status-publish","format-standard","hentry","category-news","category-press"],"acf":[],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"preview":false,"header":false,"gform-image-choice-sm":false,"gform-image-choice-md":false,"gform-image-choice-lg":false},"uagb_author_info":{"display_name":"Tim De Smet","author_link":"https:\/\/www.v-label.com\/sr"},"uagb_comment_info":0,"uagb_excerpt":"V-Label, the world\u2019s leading trademark for vegan and vegetarian products, announces its official expansion into Indonesia through a new partnership with Jakarta Animal Aid Network (JAAN). This collaboration marks an important step in increasing clarity, trust, and transparency for consumers in one of the world\u2019s fastest-growing markets for plant-based products. Indonesia\u2019s plant-based sector has accelerated&hellip;","_links":{"self":[{"href":"https:\/\/www.v-label.com\/sr\/wp-json\/wp\/v2\/posts\/110877","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.v-label.com\/sr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.v-label.com\/sr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.v-label.com\/sr\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.v-label.com\/sr\/wp-json\/wp\/v2\/comments?post=110877"}],"version-history":[{"count":2,"href":"https:\/\/www.v-label.com\/sr\/wp-json\/wp\/v2\/posts\/110877\/revisions"}],"predecessor-version":[{"id":110916,"href":"https:\/\/www.v-label.com\/sr\/wp-json\/wp\/v2\/posts\/110877\/revisions\/110916"}],"wp:attachment":[{"href":"https:\/\/www.v-label.com\/sr\/wp-json\/wp\/v2\/media?parent=110877"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.v-label.com\/sr\/wp-json\/wp\/v2\/categories?post=110877"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.v-label.com\/sr\/wp-json\/wp\/v2\/tags?post=110877"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}